People
often say that if radio had been invented after television, it would
be the top medium. Radio got a bum rap when television was invented.
People said it was dead and a whole generation of advertisers never
got beyond that. But attitudes toward Radio are changing. Radio
is considered as a stable and a personal medium. It can be heard
while simultaneously doing something else. It's in most places of
employment, most homes and most cars. It provides information, it's
targeted, it's free, it's convenient, and it's got the best pictures
because it still requires imagination.
It's time the world recognized Radio for what it is...The Ultimate
Medium! Spread the word...use RADIO.
International Radio stations are attracting much attention worldwide
mainly due to its niche reach and cost effectiveness. Having noticed
a huge potential for advertising on this medium, the International
Media Representation (IMR) division of The Times Group has set up
an exclusive division for radio representation.
IMR
represents leading Radio Stations in:
KENYA
106
EAST FM
106
East FM is the one of the leading Ethnic radio stations from Kenya.
Its advertisers mainly fall into the Clothing, Foods, Household
& Pharmaceutical industry.
NEPAL
RADIO
NEPAL
Radio
Nepal is the only Mass Electronic Media in Nepal, which reaches
each and every corner of the country through the 420 KW MW and 100
KW SW transmitters with news, development programs, current affairs
and entertainment programs which runs 20 hours a day i.e. from 5.30
a.m. to 12.00 hrs. at night. Therefore, you have high privilege
through this media and can explore the respective market within
the Nepal and U.P., Bihar and some part of West Bengal, Bangladesh
and Bhutan.
U.A.E.
CHANNEL 4 FM
(information not available)
UK
SUNRISE
RADIO
Sunrise Radio was launched on Monday 5th November 1989, to service
West London's Asian community. It was the UK's first 24 hour Asian
Radio Station and in fact the first independent 24 hour Asian Radio
Station in the World. Sunrise is one of the most successful commercial
radio stations in the UK. It serves a community whose needs were
not being met by any other radio station both in commercial terms
and entertainment value. Sunrise addresses the entire South Asian
community with tailor made programming and has successfully set
the Asian culture in a Western context bringing together a community
diverse in languages and culture.
Sunrise
Radio 1458AM, broadcasts to Greater London & the Home Counties.
Sunrise
DAB Radio Stations:-
- Sunrise
Greater London
- Sunrise
Glasgow
- Sunrise
Edinburgh
- Sunrise
Birmingham
- Sunrise
Coventry
- YAR
FM - Coventry
- Sunrise
Wolverhampton
- YAR
FM - Wolverhampton
Sunrise
Radio UK & Europe, on Sky 883.
SABRAS RADIO
Sabras Radio is considered by many as the pioneer of Asian broadcasting.
Establsihed in 1980, Sabras has built an excellent reputation not
only among its huge audience but also within the large and vibrant
business community in the region.
Sabras
Radio has become one of the UK's most successful radio stations.
It broadcasts from studios in Leicester to the East Midlands region.
Sabras serves the Asian population and broadcasts programmes in
English, Hindi, Gujuruti, Punjabi and Bengali, therefore cater for
most communities of Asian origin within the area.
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